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Access news on high quality products from Sony and technology behind them. Get in touch with Sony UK's press team.

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Offering Excellent Control for Handheld Shooting and High Imaging Performance

Sony Announces New 400mm and 600mm G Master™ Super-Telephoto Prime Lenses, the World’s Lightest*¹ Lenses in Their Class

Sony today announced two new G Master™ super telephoto prime lenses for the Alpha™ full-frame E-mount system, the FE 400MM F4.5 GM OSS with a focal length of 400 mm and the FE 600MM F6.3 GM OSS with a focal length of 600mm, both are the world’s lightest*1 lenses in their respective categories.

As an Official Global Partner of the inaugural World Athletics Ultimate Championship, which will take place in Budapest, Hungary, from September 11th to 13th, Sony Corporation (Sony) will elevate and deliver the entertainment value of the sport to audiences around the world, through the power of technology.

Sony Enhances the World Athletics Ultimate Championship Experience through a Range of Technologies as an Official Global Partner

As an Official Global Partner of the inaugural World Athletics Ultimate Championship, which will take place in Budapest, Hungary, from September 11...

As an Official Global Partner of the Championship, Sony Unlocks New Storytelling Experiences for Athletics Fans Worldwide Through Advanced Broadcast Technologies

Sony and World Athletics Bring Broadcast Innovation to Life at Inaugural World Athletics Ultimate Championship

Sony Corporation (Sony) and World Athletics are joining forces to introduce new broadcast innovations for the inaugural World Athletics Ultimate Championship, in Budapest, Hungary, on 11-13 September. Sony will serve as an official global partner of the World Athletics Ultimate Championship providing its proprietary optical tracking technology to create a new visualization of sprint finishes, as a proof of concept at the championship.

Showcasing its latest portfolio of solutions to define a new era of authentic and creative storytelling 

Sony Brings Creativity Connected to Life at IBC 2026

Amsterdam, NL, 9th September 2026: Sony will return to IBC to demonstrate how it's shaping the future of entertainment with its innovative solutions spanning the latest technology in live, news, cinema and immersive production.

Streamlining video production workflows with intuitive operation and versatile shooting support functions, from small-scale productions to professional sets

Sony Launches New Controllers Integrating Camera Control and Monitoring for Cinema Line

Sony today announced the launch of two new external controllers integrating camera control and monitoring, the “DP7” and “DP5,” designed for use with Sony’s Cinema Line range of cameras for video production. At the time of release, they will be compatible with the FX5, FX3, FX2, and FX30*1.

Compact, lightweight lens delivers fisheye perspectives from circular to diagonal with high resolution across the zoom range

Sony Introduces Its First Fisheye Zoom G Lens

Sony introduces the FE 8-14mm F3.5 Fisheye G (SEL814G), the company’s first fisheye zoom G Lens™ for full-frame Alpha™ E-mount cameras.

Sony’s latest 10 Series smartphone combines a brighter display, enhanced stereo speakers and up to two days of battery life with a new launch offer starting today featuring the newly announced WH-CH530 headphones

Xperia 10 VIII Launch Offer Opens with Free Pair of Newly Announced WH-CH530 Headphones

Sony is giving customers an extra reason to order its new Xperia 10 VIII, with a free pair of WH-CH530 wireless headphones included as part of the launch offer, worth £49.99/€59.99.

8th September 2026, Weybridge UK: As news organisations face a growing need to verify the origin and integrity of visual content, Sony has joined forces with Reuters to demonstrate the world's first near-live newsroom workflow to preserve content authenticity, combining C2PA (Coalition for Content Provenance and Authenticity) and TAMS (Time-Addressable Media Store) at IBC 2026.

Sony and Reuters Demonstrate World-first* Near-live Newsroom Workflow to Protect Content Authenticity

8th September 2026, Weybridge UK: As news organisations face a growing need to verify the origin and integrity of visual content, Sony has joined...

Sony strengthens its wireless headphone portfolio with premium, mid-range and entry-level options designed for music, travel, work and everyday listening alongside a special Sony x Hello Kitty collaboration

Sony Introduces WH-1000XM4C Wireless Noise Cancelling Headphones and Updates Popular Mid and Entry Level Wireless Headphones with WH-CH730N and WH-CH530

Sony today announces it is refreshing one of its most popular over-ear headphones. WH-1000XM4C wireless noise-cancelling headphones build on Sony’s popular WH-1000XM4, combining legendary 1000X Series noise cancellation, trusted premium sound and the timeless design loved by many. The WH-1000XM4C now features updated sound tuning that matches the latest trends as well as personalised sound settings with a 10-band equaliser and available in refreshed colour options to suit individual preferences.

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