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BRAVIA XR A80J
OLED contrast and sound, mastered with human intelligence
See how we’ve maximised viewing realism with our OLED panel, powered by the revolutionary Cognitive Processor XR™ – it’s sound and vision in perfect harmony.
“The Sony A80J outperforms every other OLED in its price bracket, size for size”
"One of the best TVs of the year"
"The Sony A80J/A84J outperforms every other 2021 OLED in its price bracket, size for size"
“Sony’s step-down OLED might just be the TV of the year”
World’s first cognitive intelligence TV
Our BRAVIA XR™ TV takes vision and sound to the next level with the ingenious Cognitive Processor XR. It understands how humans see and hear, providing a whole new experience that immerses you completely in the scene.
Extraordinary OLED pictures, as perceived by the human eye
Enjoy breathtaking OLED contrast with pictures that feel deep, natural and real. Our revolutionary processor uses human perspective analysis to cross analyse and optimise hundreds of thousands of elements in the blink of an eye. Combined with our unique OLED panel, this technology delivers truly lifelike pictures with ultimate pure blacks.
Advanced screen speaker technology with our Cognitive Processor XR turns any sound source into an immersive sound experience. Hear sound more clearly and accurately, whatever you’re watching. Enjoy entertainment in a whole new way with sound and picture in perfect harmony.
Your TV is now more helpful than ever. Use your voice remote to easily find your favorite movies, shows, and music. Ask Google to find a specific title, search by genre, or get personalized recommendations on what to watch by saying, "what should I watch?". Even get answers on screen, control smart home devices, and more.
Our BRAVIA XR TVs are not only designed to be stylish but also with the environment in mind. Up to 40% of sustainable material is used in the rear covers of our large screen models.
Extraordinary OLED pictures, as perceived by the human eye. With XR OLED Contrast colour and contrast are boosted in bright areas so you can enjoy exceptional levels of pure black contrast and peak brightness.
BRAVIA XR OLED
Our best ever OLED with the ultimate contrast and powerful human cognitive technology. Feel real life depth with ultimate blacks and our brightest ever OLED pictures with XR OLED Contrast Pro.
BRAVIA XR Full Array LED
Ingenious 4K pictures, as perceived by the human eye. With XR Contrast Booster bright areas are brighter and dark areas darker, so no more details overwhelmed by shadow or lost in blown-out highlights. Enjoy beautiful pictures from any angle with X-Wide Angle.
BRAVIA XR Full Array LED
Ingenious 4K pictures, as perceived by the human eye. With XR Contrast Booster bright areas are brighter and dark areas darker, so no more details overwhelmed by shadow or lost in blown-out highlights.
Picture Processor
Cognitive Processor XR™
Understands how humans see and hear for true immersion.
Cognitive Processor XR™
Understands how humans see and hear for true immersion.
Cognitive Processor XR™
Understands how humans see and hear for true immersion.
Cognitive Processor XR™
Understands how humans see and hear for true immersion.
Sound Technology
Acoustic Surface Audio+
Turn any sound into great quality and immersive sound with screen that is the speaker. A front-facing subwoofer provides powerful bass and ensures you won't miss anything that's happening on screen.
Acoustic Surface Audio+
Turn any sound into great quality and immersive sound with screen that is the speaker. Left and right subwoofers provide powerful bass, so you can enjoy truly immersive cinematic sound at home.
Acoustic Multi- Audio
Simulating sound from the centre of the screen with two Sound Positioning Tweeters, two front facing speakers and an integrated subwoofer so sound follows action for a truly immersive experience.
Acoustic Multi- Audio
Hear sound more clearly and accurately, whatever you’re watching. Turns any sound source into an immersive sound experience with two Sound Positioning Tweeters located at the back of the TV and two full range X-balanced speakers.
Voice Control
Voice Search
Use Voice Search on your remote, find all your favourite content quickly.
Built in mic
Allows for hands free voice control. Just talk to the TV to find your favorite content and services.
Built in mic
Allows for hands free voice control. Just talk to the TV to find your favorite content and services.
Voice Search
Use Voice Search on your remote, find all your favourite content quickly.
Feel more depth and texture with pure blacks and dazzling light
Our Cognitive Processor XR cross analyses data, enhancing pictures in the same way that the human eye focuses for more realistic colour and depth. With XR OLED Contrast, brightness is adjusted for higher peaks in glare and deeper blacks in shadow - no more details overwhelmed by shadow or lost in blown-out highlights.
A wide palette of naturally beautiful colours
See colours that are natural and beautiful to the human eye. The Cognitive Processor XR enables our unique display to access a wider palette and reproduce each colour with the subtle differences seen in the real world. With extended hue and saturation, vivid shades and realistic texture can be seen in the flowers. Even pale colours look realistic.
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Recreating lost texture, the intelligent way
Whatever the content or source, you'll enjoy entertainment close to 4K resolution with XR 4K Upscaling. Our Cognitive Processor XR accesses a vast amount of data, intelligently recreating lost textures and detail for real world pictures. See details such as naturally defined animal fur and sharply outlined rock.
Intelligent motion processing for fast-moving, blur-free scenes
Watching sports and fast-moving movies just got a whole lot better. Our Cognitive Processor XR with XR Motion Clarity™ cross analyses data to ensure action stays smooth, bright and clear.
The screen is the speaker, sound perfectly matches action
For an audio experience that matches how we sense the world, XR Sound Position brings you the reality of sound behind the picture. As the screen is the speaker on this BRAVIA XR 4K OLED TV, sound matches precisely with what’s on the screen for a truly immersive experience.
All your entertainment upscaled to 3D surround sound
With BRAVIA XR, everything you watch gets the true surround sound treatment. XR Surround creates surround sound from the sides and vertically so you can experience 3D audio without the need for in-ceiling or up-firing speakers.
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Best with Sony audio
Paired with Sony audio equipment, our latest BRAVIA TVs bring you an immersive audio-visual experience with the outstanding XR picture and sound quality.
Acoustic Center Sync
When you connect a BRAVIA XR TV to a Sony soundbar, both the soundbar and TV become the centre speaker in your home cinema system. This enables sound to precisely match what’s on the screen for a truly immersive experience.
Tailor your Dolby Atmos® experience in combination with SRS-NS7 and BRAVIA XR™ to enjoy 360 Spatial Sound. With selected Sony headphones, you can also enjoy 360 Spatial Sound using Wireless Transmitter WLA-NS7 (sold separately).
Voice Zoom™ 2 enhances voices for clearer dialogue
Hear TV dialogue more clearly without turning up the volume. Even if speech is difficult to hear, Voice Zoom 2 detects the type of voice, analyses it and enhances its clarity.
Use your voice to control smart home devices throughout your home. Adjust lighting or control other connected devices.
Supersize your smartphone favourites
Quickly and easily enjoy your favourite videos, photos, games and more from your iOS or Android devices on the big screen.
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Control all your devices with one smart remote
All your connected devices can be controlled with our smart commander. One button access to video on demand services brings shows and movies into your room in seconds.
Our minimalist One Slate design embraces the screen in a single pane of glass that’s naturally elegant and keeps you focused on the picture. This OLED TV looks and sounds beautiful, whether on a stand or mounted on a wall.
Actual look may differ depending on TV size.
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Prestige 3-way multi-position stand, versatile for any TV placement
A 3-way multi-position stand gives you the choice of a standard setting that focuses you on the picture, narrow setting for smaller shelves and soundbar setting for ideal positioning of your sound system.
Metal Flush Surface for immersive viewing
The premium look metal bezel is extremely narrow so your eyes naturally focus on the picture, not what's around it.
Aluminium Layer Stand, luxurious look and feel
Our premium stand in aluminium has been designed to perfectly match the TV and harmonise with your room and décor.
Supreme pictures and sound, whatever the environment
Sit back and enjoy an enthralling viewing experience. Our unique ambient optimisation technology with light sensor automatically adjusts picture and sound to your environment.
Enjoy studio quality entertainment, as the creator intended
With a range of technologies that preserve the creators intent including Netflix Calibrated Mode, IMAX Enhanced and Dolby Vision®, this TV reproduces all the drama and excitement of the director’s imagination. And as it’s Calman Ready, creators can even use it during production edits.
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OLED TVs provide a comfortable way to watch TV for longer
OLED panels are the first panels of any kind of TV to receive the Eyesafe® certification developed by TUV-Eyesafe®.
BRAVIA XR A90J
Step up to ultimate brightness and contrast with our best OLED TV
Pairing a unique OLED panel with XR OLED Contrast Pro, this model delivers our brightest ever pictures for supreme contrast, making everything you watch feel so real.
Sony is committed not only to offering products, services and content that deliver exciting experiences but also to working towards our goal of a zero environmental footprint throughout our business activities.
Dynamic Backlight Control, or pixel-level lighting control, help improve energy efficiency by adjusting display brightness as picture content changes
Power Saving Mode helps save energy by adjusting the display brightness
Display Off Mode helps save energy by turning the picture display off without needing to put the TV into full stand-by mode, so audio can still be enjoyed
