The world's first TVs with cognitive intelligence - a new dimension of picture an sound
Take vision and sound to the next level with Cognitive Processor XR™. Our revolutionary processor in BRAVIA XR™ TVs reproduces content the way humans see and hear, for an incredibly lifelike experience. Images are cross-analysed and cleaned, especially around the focal point, to give real-life depth, extraordinary contrast and beautifully vivid colours.
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HOT NEW PRODUCTS
Cinematic 4K projectors
Your living room becomes a comfortable, convenient cinema; enjoy amazing films with intense realism.
Movie night in 4K
Stream 4K video from services like Netflix for almost endless film choices, all on demand.
Your favourite films, uncompromised
Enhance your viewing with the vibrant colour and detailed playback of Sony's Blu-ray players.
Cinema-quality sound that suits you
Whether you watch in a compact city flat or spacious suburban living room, we have options to complete your perfect home cinema setup.
Sleek, space-conscious sound
Sony soundbar delivering cinematic surround sound
A night out at the cinema — at home
Get the true 5.1-channel surround sound experience with an all-in-one system.
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