Alpha 7R V
The Alpha 7R V, with its remarkable dynamic range and exceptional resolution, is an ideal companion for capturing portraits in stunning detail.
Learn moreYou never stop looking. Everywhere you go, there are colours and moments waiting for only you to see. You’re restless, always plotting an escape from your comfort zone. Because you find wonder in the places you’ve never been. When you travel, you don’t shoot what it looks like, you shoot what it feels like. You capture the experience of being there with the people, the sounds, the sheer expanse of everything. You seek the unknown because you need to capture a life lived wide open. You must be nimble. You must be ready. So you’ve learnt you must travel light to tell your story.
Because you are a creator.
FE 35mm f/1.4 GM
Packed with advanced technology, the FE 35mm f/1.4 GM delivers exceptional G Master resolution, smooth bokeh, and lightning fast, precise autofocus - all in a compact E-mount design.
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Alpha 7 V
Designed for those who never stay still, the Alpha 7 V combines image quality, speed, intelligence and stability to capture every moment of the journey exactly as it felt.
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FE 16-35mm f/2.8 GM II
From sweeping vistas to intricate foregrounds the FE 16-35mm f/2.8 GM II combines wide perspectives with exceptional sharpness, making every landscape shot immersive and precise.
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Alpha 7C II
A full-frame camera built for creators on the go, the Alpha 7C II combines portability with advanced performance, making it a reliable choice for travel and landscapes.
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FE 24-50mm f/2.8 G
The FE 24–50mm f/2.8 G is designed for daily use, delivering outstanding G Lens resolution and beautiful bokeh across every focal length. Fast, precise autofocus keeps every shot sharp whether you’re capturing stills or shooting video on the move.
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