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A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)
A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)

A75K | BRAVIA XR | OLED| 4K Ultra HD| High Dynamic Range (HDR) | Smart TV (Google TV)

XR55A75KU

Installation options available

Get it Thu, Jun 30 - Sat, Jul 2

Discover the pure blacks and vivid colours of OLED

4K HDR TV with OLED screen, Cognitive Processor XR™, XR OLED Contrast Pro and Acoustic Surface Audio™

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Features

4K OLED

Whatever you're watching, you'll see it upscaled close to 4K

  1. 4K: 3,840 x 2,160 pixels
 quality thanks to our unique Cognitive Processor XR™. You'll also enjoy striking contrast on our OLED screen that's expertly controlled by our unique technology to deliver real life depth and pure blacks in every scene.

Cognitive Processor XR™

Take vision and sound to the next level with Cognitive Processor XR™. Our revolutionary processor on Sony BRAVIA XR™ TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross analysing images to give real life depth, extraordinary contrast and beautifully vivid colours.

XR OLED Contrast Pro

XR OLED Contrast Pro boosts colour and contrast in bright areas for exceptionally realistic pictures defined by absolute pure blacks and peak brightness. With a temperature sensor [1] and high luminance panel [2], this OLED TV utilises our Cognitive Processor XR™ to detect screen temperature and precisely control light so pixels in bright areas are illuminated simultaneously.

XR Triluminos Pro

Powered by our Cognitive Processor XR™, XR Triluminos Pro enables A75K to access over a billion colours and reproduce each one with the subtle differences seen in the real world. Together with our wide colour gamut panel and human-centric processor, it can detect colour from saturation, hue and brightness to deliver natural shades in every detail.

XR HDR Remaster

With XR HDR Remaster, this TV can detect each object on screen, analyse its colour and adjust contrast for even more realistic pictures. Object-based processing, powered by BRAVIA XR, takes precision to a whole new level by adding adjustment of hue, saturation, brightness, motion vector, bandwidth and more. The result is exceptionally real scenes with greater depth, lifelike textures and natural colours.

XR 4K Upscaling

With XR 4K Upscaling, you'll enjoy entertainment close to 4K quality, whatever the content or source. Our Cognitive Processor XR™ accesses a vast amount of data, intelligently recreating lost textures and detail for real world pictures.

  1. Upscaled, simulated and enhanced 4K images will vary based on source content.

4K XR Super Resolution

XR Super Resolution detects individual objects in a picture and reproduces virtually real world textures on screen. Our BRAVIA XR processor precisely analyses and processes data to power 4K pictures with four times the resolution of Full HD to enrich scenes with real world detail and texture.

  1. Upscaled, simulated and enhanced 4K images will vary based on source content.

4K XR Smoothing

XR Smoothing creates smooth, natural 4K pictures as you watch, without the “banding” that can occur on other TVs. Scenes are reproduced with thousands of tones, shades and gradations, making them look incredibly real.

XR OLED Motion

Powered by our Cognitive Processor XR™, XR OLED Motion combats blur by detecting and cross analysing key visual elements on successive frames. It creates and inserts extra frames between the original ones so you can enjoy smooth and clear action, even in fast-moving sequences.

Beautiful colours from any angle

Watching TV from the sides is now as satisfying as from the centre. Our self-illuminating OLED panel keeps colours consistent and true, wherever you're watching.

4K/120fps

Get the edge on the competition with BRAVIA. With HDMI 2.1, you can get an up to 120fps framerate on compatible games, so you can take on any challenge in shooting, sports and high-performance games with near instant on-screen action. You'll also enjoy ultra-smooth gaming with reduced input lag of 8.5ms with 4K/120fps and dedicated Game Mode.

  1. Game supporting 4K/120fps required. The input lag time is measured with BRAVIA XR models via 4K/120fps game HDMI input based on internal testing conditions, and may differ in models, real-time usage environment or specific conditions. 4K: 3,840 x 2,160 pixels.

Auto Low Latency Mode

With Auto Low Latency Mode in HDMI 2.1, BRAVIA recognises when a console is connected and powered on, and automatically switches to low latency mode. You'll enjoy smoother, more responsive gameplay – vital for fast-moving, high-intensity games.

Variable Refresh Rate

With a Variable Refresh Rate in HDMI 2.1, BRAVIA avoids stuttering delays and screen tearing. This TV dynamically adjusts the display refresh rate to match the variable frame rates of the gaming device for smoother gameplay.

Auto HDR Tone Mapping

With Auto HDR Tone Mapping the HDR settings will be optimised instantly during your PS5™ console’s initial setup. Your PS5™ automatically recognises individual BRAVIA TV models and selects the best HDR setting for your TV accordingly. So even in high contrast scenes, you’ll see the crucial details and colours in the brightest and darkest parts of the screen.

  1. Screen images simulated.

Auto Genre Picture Mode

BRAVIA automatically switches into Game mode to minimise input lag and make the action more responsive. When watching movies on PlayStation5® consoles, it switches back to Standard Mode to focus on picture processing for more expressive scenes.

  1. Screen images simulated. This function works when Auto Picture Mode is ON.

Acoustic Surface Audio™

Two actuators behind the TV create acoustics that move with the picture. Combining these with full range speakers realises clearer sound from bass to high frequencies, allowing the A75K to deliver a cinematic experience at home.

3D Surround Upscaling

With BRAVIA XR™, everything you watch gets the true surround sound treatment. XR Surround virtually creates surround sound from the sides and vertically using just the TV speakers, so you can experience 3D audio without the need for in-ceiling or up-firing speakers. Our BRAVIA XR™ TVs are also compatible with Dolby Atmos®.

Voice Zoom 2

Hear TV dialogue more clearly without turning up the volume. Even if speech is difficult to hear, Voice Zoom 2 detects the type of voice, analyses it and enhances its clarity. 

Acoustic Center Sync

When you connect a BRAVIA XR TV to a Sony soundbar, the soundbar reinforces the centre speaker channel for clearer and fuller vocals. This enables sound to precisely match on-screen action for a truly immersive experience.

  1. Acoustic Center Sync is compatible with Sony Soundbar HT-A7000 /HT-A5000 and Home Theater System HT-A9. Product availability varies by region.

Ready for 360 Spatial Sound

Tailor your Dolby Atmos® experience by combining our SRS-NS7 wearable speaker with BRAVIA XR™ for spatial surround sound. With selected Sony headphones, you can also enjoy the simulated surround of 360 Spatial Sound using Wireless Transmitter WLA-NS7 (sold separately).

  1. Applicable headphones are WH-1000XM3, WF-1000XM3, WI-1000XM2, WH-1000XM4, WF-1000XM4, WH-XB900N, WH-XB700, WH-H810, WH-H910N, WF-C500, WH-XB910N.

Bluetooth connectivity

Connect Bluetooth® compatible devices to your TV for easy wire free entertainment. Pair your Bluetooth headphones or earphones with BRAVIA and enjoy TV shows and music in your favourite place - without any disturbances or interruptions.

  1. Please check product specification for details of Bluetooth profile support. Interoperability and compatibility among Bluetooth® devices vary. Applicable soundbar; https://www.sony.net/bluetooth-connection/.

Ambient Optimization

Sit back and enjoy an enthralling viewing experience. Our unique ambient optimisation technology with light sensor automatically adjusts picture and sound to your environment.

  1. This feature will be available via a future firmware update.

Light Sensor

On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This TV includes a light sensor that optimises picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones so you get the perfect view.

Acoustic Auto Calibration

No matter where you're sitting, this TV detects your position and optimises sound so you'll enjoy the same sound quality as if you're sitting right in front of the TV. Sound can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This TV detects objects and reproduces sound that’s enhanced and optimised to your room.

Works with BRAVIA CAM

Connect your BRAVIA XR TV with BRAVIA CAM, sold separately, for an even more immersive viewing experience. BRAVIA CAM recognises where you are in the room and how far you are from the TV, then adjusts sound and picture settings so they're just right. You can also enjoy an array of fun new TV experiences with BRAVIA CAM including gesture controls and many more.

Google TV

Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.

  1. User must accept Google Terms of Service (http://www.google.com/policies/terms/), Play Terms of Service (https://play.google.com/intl/en-US_us/about/play-terms/index.html) and Privacy Policy (http://www.google.com/policies/privacy/) to use TV. User must connect to a Google account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.
  2. Google TV is the name of this device's software experience and a trademark of Google LLC. Google and Chromecast built-in are trademarks of Google LLC.

Voice Search

Find your favourite content faster than ever using the power of your voice. With Voice Search, there’s no more complicated navigation or tiresome typing – you just have to ask.

  1. Remote design and specification differ depending on region and country.

Google Assistant

Your TV is more helpful than ever. Use your voice to find movies, stream apps, play music, and control the TV. Ask Google to find a specific title, search by genre, or get personalised recommendations by saying, “what should I watch?” Even get answers like sports scores, control smart home devices, and more. Talk to Google to get started.

  1. Google TV is the name of this device's software experience and a trademark of Google LLC. Google and Chromecast built-in are trademarks of Google LLC.
  2. Google Assistant is not available in certain countries and languages. Availability of services varies by region, country and language.

Works with Alexa

Connect your Alexa enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume and more.

  1. Amazon, Alexa and all related logos are trademarks of Amazon.com, Inc. or its affiliates.
  2. Amazon Alexa enabled devices (sold separately) are compatible with Sony's TVs. Amazon account required. Subscriptions may be required to access certain content.

Works with Ok Google

Watch your favourite movies and shows without hunting down the remote. Now you can just use your voice to control your Sony TV through a Google Assistant-enabled device. Just say “Ok Google” to get started.

  1. Google Assistant is not available in certain countries and languages. Availability of services varies by region, country and language.
  2. Google, Google Nest Mini, and Chromecast built-in are trademarks of Google LLC.

Works with Apple AirPlay / Apple HomeKit

With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from the Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.

  1. Apple, the Apple logo, Apple TV, AirPlay and HomeKit are trademarks of Apple Inc., registered in the U.S. and other countries. This Sony TV is compatible with AirPlay 2 and HomeKit. iOS 12.2 or later or macOS 10.14.4 or later is required. Apple ID account required. Subscriptions may be required to access certain content.

Chromecast built-in™

Go from your phone, tablet, or laptop to your TV in an instant. With Chromecast built-in, you can cast all your favourite movies, shows, apps, games, and more directly to your TV.

  1. Chromecast built-in compatibility dependent on app.

Smart remote

All your connected devices can be controlled with our smart remote. One button access to video on demand services brings shows and movies into your room in seconds.

  1. Remote design and specification differ depending on region and country.
  2. Controllable device and feature depends on region, country and device.

Metal Flush Surface

The premium metal bezel is extremely narrow so your eyes naturally focus on the picture, not what's around it.

Living Décor

Our Living Decor turns your TV into an essential part of your living space with on screen artwork, personal photos, screensaver themes and clock functions.

Dolby Vision® and Dolby Atmos® 

Enjoy cinematic thrills at home. Dolby Vision® brings scenes vividly to life for authentic viewing, while Dolby Atmos® fills the room with immersive surround sound.

  1. Dolby, Dolby Atmos, Dolby Vision, and the double-D symbol are among the registered and unregistered trademarks of Dolby Laboratories, Inc. in the Unites States and/or other countries.
  2. Dolby Vision content is compatible with streaming services such as Netflix, Amazon Video or compatible content device connected via HDMI input. Requires HDMI® cables sold separately.

Creator Calibrated Mode

Creator Calibrated Mode on BRAVIA XR TVs can optimize picture settings when you watch content on Netflix and BRAVIA CORE. Netflix Adaptive Calibrated Mode further optimizes your Netflix experience according to the lighting conditions of your room, allowing you to enjoy Netflix content in spectacular studio quality, just as the creator intended.

  1. A future firmware update will allow you to adjust picture quality while Netflix Adaptive Calibrated Mode is enabled.
  2. BRAVIA CORE availability vary by region.

BRAVIA CORE

A huge number of movies are included and waiting for you. With BRAVIA XR technology, Pure Stream™ and IMAX® Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality. With BRAVIA CORE calibrated mode, you can watch in the picture settings that the filmmakers intended for their film at home.

  1. Promotion availability varies by country.