HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom
HX350 Compact Camera with 50x Optical Zoom

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HX350 Compact Camera with 50x Optical Zoom


Massive zoom in a DSLR-like compact

A 50x optical zoom* compact performing and handling like a DSLR camera delivers the power, speed and precision of a 20.4MP Exmor R™ CMOS sensor and BIONZ X image processing engine to shoot images of stunning detail. A 201k-dot EVF makes it easier to realise results you aim for.

Superb detail and noise reduction ZEISS T* 50x optical zoom lens
Delivery in 1 to 3 business days

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Capture 20.4 megapixel detail, even in low light

Shoot detail-packed stills and movies, even indoors or in dim light, with the 20.4 effective megapixels Exmor R™ CMOS sensor

BIONZ X™ for more detail and less noise

To transform data from the Exmor R™ CMOS sensor into high-resolution images, the BIONZ X™ image processor integrates detail reproduction, diffraction-reducing and area-specific noise reduction technologies. This combination makes it possible to reproduce realistic images of truer colours and textures with exceptional precision in real time

Powerful zoom with less to carry

Travel, wildlife and more, everything’s covered by the high quality Carl Zeiss Vario-Sonnar T* lens with powerful 50x optical zoom

Lock-on AF for enhanced photo opportunities

Simply press the shutter button halfway to activate Lock-on AF

  1. Available only when AF-C mode is selected.
. It automatically adjusts the AF target frame size to match the subject size, improve tracking performance, and take full advantage of every photo opportunity

Adjust light and exposure levels manually

Use the P/S/A/M manual modes to control the aperture or shutter speed and play with the creative effects in your photos

Compose with a realistic view

Easily frame and view your shots and movies on the bright, high resolution 7.5cm (3.0”) Xtra Fine LCD screen

Electronic viewfinder

Take the guesswork out of composing shots and get exactly the result you’re looking for. A 201k-dot resolution electronic viewfinder gives you a clear, real-time preview with 100% field coverage – ideal for framing, focusing, and reviewing shots using various settings

Shoot smooth, steady Full HD movies

Film smooth, steady video clips in Full HD 24p, even when you’re walking or zooming, with Optical SteadyShot Active Mode

Intelligent Active Mode keeps blur away

Have no fear of handheld movie shooting. Intelligent Active Mode, featuring Sony's advanced frame-analysis technology and 5-axis

  1. In combination with electronic image stabilisation.
image stabilisation, compensates for camera shake. This mode reduces the blurriness that tends to occur in images when shooting handheld or shooting while chasing a subject in action

Add artistic picture effects

Add up to 13 different creative effects to stills, movies and panoramas without having to download and use image-editing software

Get clear close-ups

A powerful 100x Clear Image Zoom fills the frame, for dramatic close-ups that always stay clear and detail-packed

Focus on the moment

After autofocusing, you can rotate a lens ring to use Direct Manual Focus to make fine adjustments, for fantastic focusing speed, precision and control for shooting macro and fast-moving subjects. 

Shoot high quality pictures quickly

The BIONZ X™ processor is key to high-speed continuous shooting at 10 frames per second and finely detailed image quality

Enjoy DSLR-like creative control

Get the shot you want with a manual ring for smooth zoom/focus, jog dial, custom buttons and memory for favourite settings

Boost your flash photography

Advanced Flash brightens up dim scenes, lighting up subjects who are further away from the camera

Capture full panoramas with movement and faces

Just press the shutter button and sweep the camera for extra-wide panoramas of landscapes, city scenes and packed parties

Works with iMovie and Final Cut Pro X

This product is compatible with Final Cut Pro X and iMovie.

  1. Final Cut Pro, iMovie, and Mac are trademarks of Apple Inc., registered in the U.S. and other countries. The Mac logo is a trademark of Apple Inc.


Number of Pixels (Gross)
  • Approx. 21.1 Megapixels
Sensor Type
  • 1/2.3 type (7.82mm) Exmor R CMOS sensor
Number of Pixels (Effective)
  • Approx. 20.4 Megapixels
Digital Zoom
  • 20M Approx. 200x / 10M Approx. 284x / 5M Approx. 400x / VGA Approx. 810x / 15M (16:9) Approx. 200x / 2M (16:9) Approx. 540x
Focus Range (From the Front of the Lens)
  • iAuto: AF (W: Approx. 1cm (0.03 ft.) to Infinity, T: Approx. 240cm (7.87 ft.) to Infinity) / Program Auto: AF (W: Approx. 1cm (0.03 ft.) to Infinity, T: Approx.240cm (7.87 ft.) to Infinity)
F-number (Maximum Aperture)
  • F2.8 (W) - 6.3 (T)
Iris diaphragm
  • 7 blades
  • 84deg.-2deg. (24-1200mm)
    1. At maximum pixel readout.
Focal length (f=)
  • f=4.3-215mm
Lens type
  • ZEISS Vario Sonnar T* Lens, 15 elements in 10 groups (including 1 super ED glass element, 2 ED glass element and 3 aspheric element)
Clear Image Zoom (Still Image)
  • Still Image: 20M Approx.100x / 10M Approx.142x / 5M Approx.200x / VGA Approx.810x / 15M(16:9) Approx.100x / 2M(16:9) Approx.270x; Movie: Approx. 100x
Filter Diameter
  • Yes (φ55)
Optical Zoom
  • 50x (Optical Zoom during movie recording)
Screen Type
  • 7.5cm (3.0type) (4:3) / 921,600 dots / Xtra Fine / TFT LCD
MF Assist Magnification
  • 8.1x, 16.2x
Display Selector (Finder/Lcd)
  • FINDER/MONITOR (not automatically)
Adjustable Angle
  • Up by approx. 90degrees, down by approx. 60degrees
Brightness Control
  • Manual (5 steps)
Field Coverage
  • 100%
Screen Type/Number of Dots
  • Electrical (0.5cm (0.2 type), 201.600dots equivalent)
  • iAuto (F2.8-F6.3 (W)) / Program Auto (F2.8-F6.3 (W) ) /Aperture Priority (F2.8-F8.0(W)) / Shutter Priority (F2.8-F6.3(W)) / Manual (F2.8-F8.0 (W))
Built-in Flash Red-Eye Correction
  • On / Off
Creative Style
  • Standard, Vivid, Portrait, Landscape, Sunset, Black & White, Sepia
Dynamic Range Functions
  • Off, Dynamic Range Optimizer (Auto/Level 1-5), Auto High Dynamic Range: Off, Auto Exposure Difference, Exposure difference Level (1.0-6.0EV, 1.0EV step)
Exposure Compensation
  • +/- 2.0 EV, 1/3 EV step
Metering Mode
  • Multi Pattern;Center Weighted;Spot
ISO Sensitivity (Movie)
  • Auto (ISO80-3200, selectable with upper / lower limit),80/100/125/160/200/250/320/400/500/640/800/1000/1250/1600/2000/2500/3200
Focus Area
  • Wide;Center;Flexible Spot (S/M/L)
Minimum Illumination
  • Auto: 4lux (Shutter Speed 1/30)
Light Metering Mode
  • Multi Pattern;Center Weighted;Spot
Image Control
  • Quality(Fine / Standard)
Focus Mode
  • Single-shot AF;DMF;Manual Focus;Continuous AF(Advanced sports & Movie Only)
  • Optical
Number of Recognised Scenes
  • Still Image: Superior Auto: 44 / iAuto: 33; Movie: 44
Continuous Shooting Speed (maximum) (with max. recording pixels)
  • Approx. 10 fps (for up to 10 shots)
Auto Image Rotation
  • -
Image Processing Engine
  • Yes (BIONZ X)
Panorama (Shooting)
  • Intelligent Sweep Panorama (supports 360 format)
Scene Selection
  • High Sensitivity;Night Scene;Handheld Twilight;Night Portrait;Landscape;Portrait;Soft Skin;Anti Motion Blur;Beach;Snow;Fireworks;Advanced Sports Shooting;Gourmet;Pet Mode
  • Off / 10sec. / 2sec. / portrait 1 / portrait 2
Drive Modes
  • Single;Continuous shooting;Self-timer;Self-timer(cont.);Self-portrait;Cont.-bracketing;White balance bracketing
Shutter Speed
  • iAuto (4 - 1/4000) / Program Auto (1 - 1/4000) / Aperture Priority (8 - 1/2000) / Shutter Priority (30 - 1/4000) / Manual (30 - 1/4000)
Shooting Mode
  • Program Auto;Aperture Priority;Shutter Speed Priority;Manual Exposure;MR(Memory Recall) 1,2;Movie Mode(Program Auto,Aperture Priority,Shutter Speed Priority,Manual Exposure);Panorama;Scene Selection;Intelligent Auto;Superior Auto
Exposure Control
  • Yes
Noise Reduction
  • Long exposure NR;high ISO NR:Normal/Low;Multi Frame NR:Auto, ISO100-12800
Minimum Illumination (Movie)
  • Auto: 4lux (Shutter Speed 1/30)
WB Micro Adjustment
  • G7-M7,A7-B7
  • Yes
ISO Sensitivity (Still Image)(Recommended Exposure Index)
  • Auto(ISO80-3200, selectable with upper / lower limit), 80/100/125/160/200/250/320/400/500/640/800/1000/1250/1600/2000/2500/3200, Multi-Frame NR:Auto(ISO80-3200),100/200/400/800/1600/3200/6400 /12800
Flash Mode
  • Flash Off / Autoflash / Fill-flash / Slow Sync. / Advanced Flash /Rear Sync.
Flash Type
  • Built-in, manual pop-up
Flash Range
  • ISO Auto: Approx. 0.5m to 8.5m (1.64 ft. to 27.89 ft.) (W) / Approx. 2.4m to 3.5m (7.87 ft. to 11.48 ft.) (T), ISO3200: up to Approx. 12.0m (39.37 ft.) (W) / Approx. 5.1m (16.73 ft.) (T)
AF Illuminator
  • Auto / Off
Movie Recording Mode (NTSC)
  • AVCHD: 28M PS(1,920x1,080/60p) / 24M FX(1,920x1,080/60i) / 17M FH(1,920x1,080/60i) / 24M FX(1,920x1,080/24p) / 17M FH(1,920x1,080/24p),MP4: 12M(1,440x1,080/30fps) / 3M VGA(640x480/30fps)
Panorama (Recording)
  • Intelligent Sweep Panorama (supports 360 format)
Recording Format
  • Still Images: JPEG ( DCF, Exif, MPF Baseline ) compliant, DPOF compatible
Number of Recording Pixels (Image Size)
  • 3:2mode:18M(5,184×3,456) / 8.9M(3,648×2,432) / 4.5M(2,592×1,728) / 4:3mode:20M(5,184×3,888) / 10M(3,648×2,736) / 5M(2,592×1,944) / VGA / 16:9mode:15M(5,184×2,920) / 7.5M(3,648×2,056) / 2.1M(1,920×1,080) / 1:1mode:15M(3,888×3,888) / 7.5M(2,736×2,736) / 3.7M(1,920×1,920) / Sweep Panorama:Wide(7,152×1,080/4,912×1,920) /Standard(4,912×1,080/3,424×1,920) / Sweep Panorama:360 (11,520×1,080)
Compatible Recording Media
  • Memory Stick Duo;Memory Stick PRO Duo;Memory Stick PRO Duo (High Speed);Memory Stick PROHG Duo;Memory Stick Micro
    1. With Adaptor (optional)
    ;Memory Stick Micro (Mark2)
    1. With Adaptor (optional)
    ;;SD Memory Card;SDHC Memory Card;SDXC Memory Card;microSD Memory Card
    1. With Adaptor (optional)
    ;microSDHC Memory Card
    1. With Adaptor (optional)
    ;microSDXC Memory Card
    1. With Adaptor (optional)
Colour Space (Still)
  • sRGB
Recording Format (Movie Audio)
  • AVCHD:Dolby Digital(AC-3) 2ch(Dolby Digital Stereo Creator), MP4: MPEG-4 AAC-LC 2ch
Input and Output Terminals
  • Multi/Micro USB Terminal
    1. Supports Micro USB compatible device.
    , Hi-Speed USB (USB2.0), Micro HDMI
    1. Audio can be output only during playback mode.
Battery System
  • NP-BX1
Power Consumption (Camera Mode)
  • Approx. 1.4W (EVF:Approx. 1.1W)
  • Still Images: Approx. 300 / Approx. 150min (EVF:Approx. 380 / Approx. 190min); Movies (actual shooting): Approx. 50min (EVF: Approx. 55min). (In [MP4 12M] mode, max. continuous shooting time is approx. 15 min. and max. file size is 2GB); Movies (continuous shooting): Approx. 85min (EVF: Approx. 95min). (In [MP4 12M] mode, max. continuous shooting time is approx. 15 min. and max. file size is 2GB. )
    1. Based on non-stop recording until the limit (29 minutes or 4GB) has been reached, and then continued recording again. Shooting functions such as zoom will not be available.
Power Source
  • DC3.6V (supplied battely) / DC5.0V (supplied AC Adoptor)
USB Charge/USB Power Supply
  • Yes (Power supply during shooting/playback requires separately sold AC-UD10.)
Operating Temperature
  • 0 degrees C. - +40 degrees C. / 32 degrees F. - 104 degrees F.
Playback Functions
  • BRAVIA Sync(Control for HDMI);9/25-frame index view;Auto Orientation;Slide Show;Forward/Rewind (Movie);Delete;Protect;Motion Shot Video
Photo Creativity
  • Yes
Shooting Functions
  • Face Detection;Grid Line;Smile Shutter;Digital Level Gauge (roll);WB Bracket;MF Assist;Micref Level
  • 129.6 x 93.2 x 114.8mm, 129.6 x 93.2 x 103.2mm (from front of lens to monitor); 5 1/8 x 3 3/4 x 4 5/8 in., 5 1/8 x 3 3/4 x 4 1/8 in. (from front of lens to monitor)
  • Approx. 652g (1lb 7.0oz.) (Battery and Memory Stick DUO are included) / Approx. 625g (1lb 6.0oz.) (Body Only)
Rechargeable Battery Pack NP-BX1
AC AdaptorAC-UUD12
Micro USB cable
Shoulder Strap
Shoe Cap
Lens Cap
Instruction Manual