A9 | MASTER Series | 48" OLED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Android TV)
"It is undoubtedly the best TV under 50" that Sony has ever made."
"Without doubt the best sub 55 inch TV you can buy and probably the best ever made" - What HiFi?, Oct 2020
"As far as picture quality goes, this is the best little OLED TV you can buy”
'The Sony 48A9’s movie performance is absolutely mesmerising'
See real-world colours, discover the detail in deep shadow and bright highlights. With Pixel Contrast Booster, colour and contrast are enhanced in bright areas so you can enjoy scenes full of lifelike shades and hues, more depth, fine texture and the pure black contrast that only OLED can deliver.
Object-based HDR remaster
With Object-based HDR remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this small TV can reproduce greater depth, textures and more realistic pictures.
Any kind of content can be upconverted to lifelike 4K resolution with Sony’s unique features. Our X1™ Ultimate, twice as fast as the X1™ Extreme, precisely analyses and processes data to enrich 4K pictures with real world detail and texture. Even images filmed in 2K and Full HD are upscaled close to 4K by 4K X-Reality™ PRO using a unique 4K database. Resolution of each subject is then optimised by Object-based Super Resolution to reproduce virtually real world textures.
By widening the colour spectrum, TRILUMINOS powered by our X1 processors reproduces more colours than a conventional television. It analyses and processes data in every image to make colours even more natural and precise so pictures are closer than ever to real life.
With pictures created by millions of individually controlled pixels, everything is sharp and clear on OLED. And with our X-Motion Clarity™ technology, even fast action stays smooth and clear. Moving images are precisely controlled to minimise blur so that pictures remain true with less loss in brightness during high speed scenes.
Watching TV from the sides is now as satisfying as from the centre. Our self-illuminating OLED panel keeps colours consistent and true, wherever you’re watching.
Sound on conventional TVs with a speaker located below the screen is often out of sync with the picture. With our Acoustic Surface Audio, the screen is the speaker. An innovative actuator behind the screen vibrates discreetly to create sound so what you hear comes from the place in the scene where the action is happening – dialogue from characters, engine noise from a car.
Be surrounded by sound as if you are right there in the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear objects moving overhead with more realism for a truly multi-dimensional experience.
Hear sound as you would from a separate multi surround speaker. By upconverting inputs, S-Force Front Surround virtually reproduces a multi surround speaker system within your TV so you can enjoy all the thrills of more immersive sound.
With Voice Zoom, you can hear human speech clearly without having to turn up the volume – ideal for news bulletins and documentaries.
On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This 4K OLED TV includes an embedded light sensor that optimises picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones, so you get the perfect view.
Sound experience can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This 4K Ultra HD TV detects objects and reproduces sound that’s enhanced and optimised to your room.
Our slim and simple one slate design keeps you focused on the screen while blending harmoniously in any room environment.
Keeps you focused on the picture, not the television.
Beautifully designed to match your living room.
Cable holders keep wires neatly hidden so your television stays free of clutter and looks good from the front, the sides and the back.
Sony's Android Smart TV has an unbeatable number of apps. Choose the ones that make your life more fun and entertaining.
Apps start fast and there’s no more waiting when you switch between apps – Netflix starts 3x faster than before.
TVs with BRAVIA Sync recognize when a games console is connected and automatically switch the TV to game mode. In this mode, picture processing is optimised to suit video games' faster frame rates. So you can experience smooth, responsive gameplay with no annoying lag or delay.
Our premium design remote in brushed aluminium with hairline finish feels good in the hand and harmonises with your living room. Control your TV even if there are objects in the way with Bluetooth connectivity and use a variety of simple one push buttons to easily manage key functions.
Connect set top boxes and other devices via HDMI to your OLED Smart TV and control them all using one smart commander. A slimmer, more rounded design with built-in voice control microphone and enhanced button layout makes it really easy to use too.
This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator's vision and intent is faithfully preserved.
See all your favourite movies in a completely new way with more drama and realism on a 4K OLED TV that's designed to deliver an authentic theatre experience at home.
This Sony 4K Smart TV is an IMAX Enhanced product, ready to meet high-quality colour, contrast, clarity and sound. Take comfort in knowing you'll be enjoying a fully immersive at-home entertainment experience on this TV that takes full advantage of IMAX Enhanced content.
Enjoy cinematic thrills at home. Dolby Vision™ brings scenes vividly to life for authentic viewing, while Dolby Atmos™ fills the room with immersive surround sound.
To address colour variations from the production process, this TV is ready to use Portrait Displays’ high-performance Calman auto-calibration software. This allows an unprecedented level of calibration and the ability to fine tune adjustments simply not possible through conventional picture settings. It delivers high-fidelity colour reproduction that's true to the original TV signal and can even adapt to the subtlest changes in colour that may occur over time. This TV is Calman Ready, allowing customers to benefit from software used by visual creators in post-production, quality-control workflows, further demonstrating our commitment to deliver pictures with professional-grade colour calibrated accuracy in the home.
Our TVs include visual, hearing and mobility accessible technology.
Specifications & Features
Designed with the environment in mind
LEARN MORE ABOUT SONY AND THE ENVIRONMENT
Sony is committed not only to offering products, services and content that deliver exciting experiences but also to working towards our goal of a zero environmental footprint throughout our business activities.Read more
ENVIRONMENTAL FEATURES IN THIS PRODUCT
Dynamic Backlight Control, or pixel-level lighting control, help improve energy efficiency by adjusting display brightness as picture content changes
Power Saving Mode helps save energy by adjusting the display brightness
Display Off Mode helps save energy by turning the picture display off without needing to put the TV into full stand-by mode, so audio can still be enjoyed
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