KDL-40W4500

Eco KDL-40W4500

Environmental info

We are engaged in a constant review of our manufacturing, operational and business practices to ensure that our products are developed in an environmentally responsible way.

Product

The W4500 Series really packs a punch – but not at a cost to your pocket or the environment.

It’s filled with the latest technology for reduced energy usage and the sharpest images around.

• Rich blacks and stunning image clarity is thanks to the Advanced Contrast Enhancer. It dims the backlight to find the best contrast for every scene you see, energy consumption is minimised. An integrated Light Sensor measures light levels to adjust the TV’s brightness to further save energy.

Auto shut-off switches the TV to Standby Mode when there is no input signal. Power Consumption in Standby Mode is less than 0.2 Watts.

Process

Sony constantly reviews its manufacturing processes to reduce the environmental impact of its products.

To meet recycling requirements, all parts used in the production of BRAVIA TVs are easily separable.

• Other benefits include:Halogen free parts and packaging, material codes according to ISO Standard 11469, packaging made from 35% recycled paper, VOC-free ink used in all printing, non-chlorine bleached paper

Planet

Innovative Eco Thinking touches every part of the business

Sony constantly re-thinks product design and disposal to minimize potential impact on the planet.

• Determined to lead the way as a responsible manufacturer, Sony is focusing on three key areas of investment: Reducing CO2 gas emissions, increasing the percentage of renewable energy used in manufacturing and office facilities, and minimizing resources used in manufacturing.

We’re also a voluntary member of the WWF Climate Savers programme.

More information about our environmental initiatives