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TV screen technology

 

At Sony, we’re always looking for ways to improve picture performance and deliver the best viewing experience. It’s why we’re recognised for high quality. LCD screen technology is just one of the ways a BRAVIA® TV can enhance picture contrast, improve TV design and create a more immersive way to watch TV.

OptiContrast Panels – a richer viewing experience

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The TV ‘panel’ is the layer between the TV backlight, such as LED, and you, the viewer. How this is constructed has a significant impact on picture quality.

OptiContrast Panels have a special resin layer which absorbs any diffused light delivered from the backlight. What you see is high contrast and natural colours on screen – bringing out detail in the darkest movie scenes – and a real sense of depth.

This special resin layer inside OptiContrast Panels also absorbs ambient light in the room. When watching TV, it reduces glare from light sources such as lamps or sunlight. Turn off your TV and you have a beautiful surface to enhance the room – it’s part of our Monolithic Design concept.

Discover other screen technologies from Sony

Deep Black Panel LCD technology from Sony

Deep Black Panels – vibrant colour and contrast

Choose a BRAVIA TV with a Deep Black Panel and you’ll notice the difference in your whole viewing experience. The panel has a low-reflective, clear surface which helps deliver high contrast, realistic detail and accurate colours. Keep your eye on the action with no distractions and no ‘wash-out’ effect on the picture when light from lamps or the sun hits the screen.

Full HD 1080 LCD panel technology from Sony

LCD panels – high resolution Full HD detail

LCD panels used in BRAVIA HD TVs ensure you see high definition detail at its best. Each liquid crystal filled cell of the LCD screen can be individually adjusted so that each dot (or pixel) on the TV displays vibrant colours and fine detail. With over 2 million pixels optimised on a Full HD screen, you can enjoy every detail of your favourite sports, movies and games.

Browse our TV range

KDL-46W905A

KDL-46W905A

More colours than ever before

Full HD (1080p) 3D TV with Triluminos display, X-Reality PRO and one-touch mirroring with NFC

£1,799.00  * NEW

KD-55X9005A

KD-55X9005A

A revolution in resolution.

4K Ultra HD TV with 4K X-Reality PRO, Magnetic Fluid speakers & Triluminos display

Choose your screen size

£3,999.00  * NEW

KDL-47W805A

KDL-47W805A

Enhanced picture quality meets smart connectivity

Full HD (1080p) 3D TV with X-Reality PRO and one-touch mirroring with NFC

£1,299.00  * NEW

KDL-42W653A

KDL-42W653A

A quality TV for everyone

Full HD (1080p) Edge LED TV with X-Reality PRO, wireless screen mirroring, and Motionflow XR 200Hz

Choose your screen size

£749.00  * NEW

KDL-32W603A

KDL-32W603ANEW

Enhance the experience

HD Ready (720p) Edge LED TV with X-Reality PRO, wireless screen mirroring, and Motionflow 200Hz

 

 
 
 
 
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