Enhanced images with BRAVIA ENGINE

Look into the heart of most BRAVIA^® TVs and you’ll find Sony’s unique image processor, the BRAVIA ENGINE. Packed with the latest technology and innovations exclusive to Sony, the BRAVIA ENGINE means you get unrivalled picture quality and blur-free action - all to the highest HD 1080p standard.

BRAVIA ENGINE: 8 steps to a stunning picture

BRAVIA ENGINE 3

While the latest BRAVIA ENGINE 3 builds on tried and tested BRAVIA ENGINE technology, it does so with the advantage of a new chipset and picture processing software.

This new technology has allowed BRAVIA ENGINE to improve - even in respect to its own dazzling performance:

Contrast. Increased depth and clarity, as well as new light control technology to control peak brightness levels, means stunning images even on the brightest of scenes.

Colours. New colour histogram technology detects and optimises overall colour distribution of each frame. This technology delivers breathtaking colour by making millions of improvements to each frame before you even see it.

Detail. Advanced Noise Reduction lies behind BRAVIA’s ability to show you every blade of grass on a football pitch and really put you at the heart of the action.

BRAVIA ENGINE 2 PRO Adding further to the BRAVIA ENGINE 2 capabilities, BRAVIA ENGINE 2 PRO adds Digital Reality Creation which uses unique algorithms to upscale Standard Definition (SD), HD ready and even 1080i signals to Full High Definition 1080p. The results are stunning, no matter what the input format.
BRAVIA ENGINE 2 Based on the highly successful BRAVIA ENGINE, this second generation of the processor (BE2) adds in a Full Digital Processor and four new stages to increase contrast, improve detail and straighten diagonal lines.

BRAVIA TVs featuring BRAVIA ENGINE

BRAVIA EX713

Slim, Edge LED screen with crisp & detailed picture quality
Wi-Fi Ready for access to online content and services
Presence Sensor & range of energy saving features

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BRAVIA LX903

Integrated 3D for a stunning, real-life viewing & gaming experience
Wi-Fi access to online content, services & Internet widgets
Ultra-smooth & detailed fast-moving scenes with Motionflow 200Hz PRO

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BRAVIA HX703

Smooth, detailed movie and sports action with Motionflow 200Hz
Optimal viewing on a screen with ultra-high contrast and rich colours
Wi-Fi Ready to enjoy online content and Internet services on a Full HD screen

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LED backlighting means slim LED TV design

Advanced LED backlighting

Learn how LED backlighting improves picture quality and saves energy.

More about LED technology

TV screen technology

Find out how screen innovation enhances viewing and TV design style.

More about screen innovation

Learn about Motionflow technology from Sony

Smooth action with Motionflow

Watch fast-action sports and movies with less blur and crisp picture detail.

More about Motionflow

See how BRAVIA ENGINE improves TV picture quality

True colour with BRAVIA ENGINE

See how BRAVIA ENGINE improves contrast, colours and picture quality.

What is BRAVIA ENGINE?

3D from Sony delivers immersive Full HD 3D TV

Enjoy high quality 3D TV

Learn how 3D from Sony creates an immersive Full HD 3D TV experience.

Discover Full HD 3D TV

KDL-55HX853

139 cm / 55"LCD TV
Dynamic Edge LED

£1,799.00 * ^NEW

KDL-46HX853

117 cm / 46"LCD TV
Dynamic Edge LED

£1,449.00 * ^NEW

KDL-40HX853

102 cm / 40"LCD TV
Dynamic Edge LED

£1,199.00 * ^NEW

This is the Sony store online price

Detailed, real images with the HX85 series TV

Picture that’s true to life

Smarter than your average TV, the HX85 series with X-Reality PRO know what you’re watching, where it comes from and even what’s on screen at any time – then it makes it smoother, clearer and more detailed. So if you’re watching catch-up TV online it can adjust the signal to make it less juddery and add smoother contours for a more realistic view. It’s particularly good for 3D film and TV as distant objects don't lose their detail.

Fast action looks smooth with Motionflow XR 800Hz

Feel the movement

When the game is in extra time and the action’s coming thick and fast, the HX85 series with Motionflow XR 800Hz* will make sure you see every move as it happens. It increases the number of images your eye sees every second producing a smoother, more natural TV picture. Motionflow XR 800Hz creates new frames inserted between the original frames.

It works together with LED backlight blinking which selectively darkens horizontal strips of the panel backlight in quick succession, so your eyes see each frame clearly – with no blur or after effects. So no matter how fast the pace of the game, you’ll see every kick, throw or turn in perfect clarity.

LED screens with a natural high contrast picture

Contrast where you need it most

From the black of a winter night, to brightest summer day, Local Dimming in our latest LED screens means you’ll see every scene just as the director intended. This controls backlight brightness for individual parts of the picture leaving the dark areas dark, and the bright parts bright, creating an accurate and consistent brightness across the screen, while maintaining a sharp, real picture at all times.

See faces more clearly with X-Reality PRO

See a brighter smile

Look at the face next to you; it’s full of subtle tones, textures and colours that many TVs just can’t replicate. The HX85 series with X-Reality PRO includes facial recognition technology that knows when a person is on screen. Intelligent processing makes skin tones and textures more natural and lifelike. No more cartoon faces, just natural smiles and twinkling eyes.

New looks, stylish views

Don’t settle for last season’s styles. We’ve updated the design on the HX85 series with a new Monolithic Design – sleek, slim and stylish; all you see is the screen. With a discreet brushed aluminium border the TV sits in a new stand and looks like it’s floating in mid-air. What’s more the stand has speakers built in for a rich, even tone across the room.

More social, more connected, more fun

It’s fun to share the things you love, so we’ve packed our new TVs with features that help you do just that. If you’re watching a video clip or checking a web page on your smartphone you can throw it with the flick of your finger onto the big screen of your TV – or take what you’re watching with you on your phone. Find all your favourite TV shows and movies online and chat about it with friends and family via the Skype®, Twitter and Facebook apps available through the Sony Entertainment Network.

*Unlike standard panel refresh calculations, Motionflow XR calculates image quality by combining the following elements: the nominal screen refresh rate, intelligent intermediate frame rates and improved control over the LED backlight.

Looking for more?

Enhanced images with BRAVIA ENGINE

BRAVIA ENGINE: 8 steps to a stunning picture

BRAVIA ENGINE 3

BRAVIA ENGINE 2 PRO

BRAVIA ENGINE 2

BRAVIA TVs featuring BRAVIA ENGINE

BRAVIA EX713

BRAVIA LX903

BRAVIA HX703

Related articles

Advanced LED backlighting

TV screen technology

Smooth action with Motionflow

True colour with BRAVIA ENGINE

Enjoy high quality 3D TV

Picture that’s true to life

Feel the movement

Contrast where you need it most

See a brighter smile

New looks, stylish views

More social, more connected, more fun

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