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FutureScapes Intro


What do you imagine the world will look like in 2025?

The FutureScapes project brings together a range of expert thinkers, designers, futurologists, writers and you - the public - to explore the opportunities and challenges of life in 2025, and to consider the potential contribution that technology and entertainment can make in shaping a better, more sustainable future.





Scenarios Intro

Scenarios

FutureScapes is all about imagining what the world of 2025 will look like and the role technology could play in our lives.

To inspire you and provide a starting point for your thoughts we've come up with four different scenarios of the world we may be confronted with in 2025. These aren't predictions of the future, but are intended to help us visualise the possibilities for our future and think about how we might plan for those possibilities now.

The written scenarios are a result of an open and collaborative process involving people across Sony and Forum for the Future, as well as leading futurologists and experts from a range of fields.

You can download the full report (9.5 MB) here, or you can watch a creative response to the scenarios in the videos below.



Scenarios Videos

SCENARIO 1
HYPER INNOVATION


This low-carbon world has been created by a rapid and ceaseless process of technological innovation. Lifestyles and business practices have been minimally affected, but against the background of diminishing resources there is growing concern about the long-term sustainability of this “innovation treadmill” approach.

SCENARIO 2
CENTRALISED SURVIVAL


Stunned into a belated response by a series of severe climate shocks, governments have taken tough measures to combat climate change, pushing technology to its limits to impose sustainability on the population and provide some relief from restrictions on personal freedom.



SCENARIO 3
SHARED OWNERSHIP


In this world, global governments have foreseen climate instability and instigated a strict programme of carbon limitation measures to defuse its consequences. The results are high carbon costs – and an entirely new perception of ownership. There is both a personal and a business innovation aspect to this future. Creative development of new business and service models is vital and governments have encouraged this by setting a carbon floor price – but this is not a planned economy.

SCENARIO 4
PROSPERITY REDEFINED


After an extended recession, new priorities of “wellbeing” and “quality of life” are bubbling up across the world as more sustainable forms of living become established. Society’s new values are built on this sustainability, and on stronger community ties. Technology facilitates collaboration at both local and global levels.



Get Involved

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Get Involved

What kind of world do you imagine we’ll be living in in 2025? If you look back, how has the world changed from 13 years ago? We want to hear from you! Why not upload your own video to YouTube – tagging it FutureScapes so we can find it – or leave a comment on an existing video? You can also find us on Twitter and Facebook, so come on over to have your say.





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